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Professor Mendelson addresses the evolution of business models while examining the profound impact of information technology (IT). In a long-term projection, you anticipate that IT will continue its continuous performance improvement. It also says that the combined effect of mobile technologies, wearable devices and sensors, cloud computing, and big data technologies will refine the structure of future business models. From this approach, imagine three possible scenarios: Proximity agents as digital representatives of customers in the market that use the data to locate and request the most beneficial solutions. Coordinators of value chains that adapt supply and demand, creating personalized solutions, and that embrace electronic innovation driven by customer information. Suppliers increasingly involved in-market sales and information-driven innovation. Finally, consider that traditional forms of innovation will be essential differentiators. First, because the underlying business models will require continuous innovation and this will likely take on a traditional form, and second because new products will continue to require conventional modes of innovation. https://adilabtech.com/about-us-2/